Choosing the right domain name for your business, website or blog is extremely important. If you have the correct and perfect name, your target audience can easily find you. Successful online businesses often have the right name for their website, allowing their users to easily find them. Let’s see some of the tips for finding the perfect domain name for your website.
Make Your Domain Name Unique
Getting a unique domain name is one of the most important factors. You don’t want your users to get your website confused with a popular website owned by another individual. It can be detrimental to your marketing efforts. Do not copy an existing version of a popular domain name by adding hyphens, plural form or misspelled version.
For example, windows-vps.com and windowsvps.com can be very confusing for readers. In addition to that, if windowsvps.com is already a popular domain name, chances are that people will brand yours as an impostor, drastically reducing your sales.
Use Keywords in your Domain Name
If you sell cheap windows VPS, then a good domain name is obviously cheapwindowsvps.com, though try to make sure that it’s still available beforehand so that you can find an alternative name. One of the best ways for this is to brainstorm.
If you sell cheap windows VPS, try to narrow it down further. Let’s say you offer cheap forex windows VPS, then a good domain name will be cheapforexvps.com or something like that. Just try to include keywords in your domain name and try to not to exceed 15 characters to make it easy to remember.
Use Your Company Name
If you already have a successful company or business, then you can use your company name as your domain name. For example, your company is acme industries, you can take the domain name called acmeindustries.com, which will allow your existing customers to find your website easily and spread the word.
This is helpful for businesses who already established a name and are seeking to improve their reach using the internet. In addition to that, there’s little chance that your business name has already been registered as a domain name, so it’s a great idea.
Make It Easy to Remember
Your domain name should be easy to remember, just like our example for cheap windows VPS website. Shorter URLs can also allow more characters for URLs in the SERP as well as better fit into social networks, print media and offline marketing.